Michelina Chindiya or Miss Chindiya as she is popularly known was recently challenged by the people at Facebook (Instagram's parent company) to create a guide using reels on how to best utilise reels for brands and different companies. The challenge termed #LetsGetRealAboutReelsChallenge saw Miss Chindiya guiding people on how to present content in reels and also a few hacks to increase engagement.
Reels are short, entertaining videos on Instagram where you can express your creativity and bring your brand to life. They've often been called the tiktok part of Instagram. Announcing her participation in the #LetsGetRealAboutReelsChallenge Miss Chindiya wrote:
I have been challenged to create reels throughout the week to let you know that Instagram has launched Reels Ads to help brands and content creators reach people who don’t follow them. Reels Ads are an exciting place to build interest and push brand discovery. As a content creator you can create Reels ads via an Ads Manager account with ease. You will be able to upload your video and run them as ads. Your potential audience will be able to like, comment and share your ad. So what are you waiting for? Try them out!
Miss Chindiya is widely recognised as one of the top fitness and financial content creators in the country. She was recently featured on GQ's (SA) list of 10 Zimbabwean creatives you should know. She's currently presenting the Stanbic Bank Xpress Fitness Series by Thando Channel in Partnership with Stanbic Bank Zimbabwe. It's both a financial and physical itness video series. Miss Chindiya also appeared on BBC a while ago as a contributor to the discussion of "The Realities Of Social Media".