ButanWear Spring/Summer 2014 Lookbook

Butan has been commercially available since early 2006 but had its humble beginnings in 2001 when Julian, the founder of the brand, printed 20 tees for his schoolmates with a simple design he had sketched in his black book. Julian went on to study engineering, but uninspired by the engineering field and fueled by their passion for design and streetwear, he decided to start his own streetwear brand after finishing his degree.

With only R2000, the brand was carefully built by putting every cent back into the business. Every aspect of the business is self-taught and it’s been a journey full of obstacles and surprises.” The cheapest learning you will ever do is in school’ Perseverance and holding onto his dream have paid off. Butan is now fast becoming one of the biggest streetwear labels in Southern Africa.

Dominated by graphic tees and featuring everything from tanks and polos to crewneck sweatshirts, hoodies, outerwear, and more, the drop includes bold colour-blocking, all-over prints, stripes, and signature script branding. Look for Butan’s Spring/Summer 2014 collection on the label’s web store.

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